Digital print technology is rapidly maturing. While drupa continues to demonstrate the huge range of existing print methods and technologies (and cool new ones), calling this the digital drupa is not an exaggeration.

Which makes it important to look at the three pieces needed for this transition to truly take hold.

  • Digital presses and finishing equipment
  • Software and processing
  • Integration with digital information and sources

While the first (presses and equipment) is maturing, the other two have a long ways to go.
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Print Market Size

May 30, 2008

We’re still occasionally asked why get into print. Isn’t it a dead market?

Right now drupa is taking place (the world’s largest print conference, held once every four years). We’ll be talking more about some of the very cool innovations on display there later. But for now, let me just pass along one number provided by our friends at HP. They estimate that, in 2010, the value of printed pages in the global graphic arts market will be $663 billion.

Now, even if you think (as we do) that the total print market is destined to decline, the portion of the total originated through the web continues to grow at triple digit rates. With a total market of that size, a decline is simply an opportunity for firms ready to take advantage of the transformation.

Downtime Tonight

May 23, 2008

Postful will be briefly down tonight for a server upgrade. This is scheduled to begin on Saturday, May 24 at 0000 PDT (0700 GMT). We’re allocating 3 hours for this, although we expect it take far less than that.

[Update 5/24/08] We’re back up and everything is running smoothly again.

If you had to mail a letter today, you were probably hunting around for $.01 stamps or, worse, waiting in line at the post office to buy some. But if you’re a Postful user, you just sent your letters the same way you did last week.

More, you paid the same price as you did last week. That’s because we chose to keep our prices the same in spite of the increase in postal rates. It’s just one more way we try to make things easy for you (and hold the line against the inflationary pressures of US monetary and fiscal policies).